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Big Ten Olympic Open
The Big Ten Olympic package was an incredibly fun and detail-oriented project to work on with the Drive Studio. Because of the wide range of Olympic sports that exist in the Big Ten, we needed to find a way to encapsulate them in a few single moments, while being able to indivualize each sport. To do this we went in-depth creating icons that would be quickly recognizable to the viewer while creating a different perspective of each sport. Once we finished focusing on the details of each sport, we created a giant grid that represented all the sports of the Big Ten Olympic Open.![](https://freight.cargo.site/t/original/i/6b3d06d0d45a5e0373260094c290d28ee74334a598fbabb5770b9a2ae327a607/BTN_OLY_20_open_01.jpg)
![](https://freight.cargo.site/t/original/i/96664bead3be3937e5292ccea3c1ed20279224079ebde4ddedc9e57750d54087/BTN_OLY_20_open_02.jpg)
![](https://freight.cargo.site/t/original/i/aa9b022a2732df4d3d0700e54821116252b73969bdb315c5f710a5cadadce7b4/BTN_OLY_20_open_03.jpg)
![](https://freight.cargo.site/t/original/i/65aa68dd2e2893910d7f78fc82131f381962d2ea2459fb4b6dbfd8abdcd5f7d6/BTN_OLY_20_open_04.jpg)
![](https://freight.cargo.site/t/original/i/12ea45ba521b460b6697c3e2ba64c93e9c986841ffca68a4aa01d219020c6359/BTN_OLY_20_open_05.jpg)
![](https://freight.cargo.site/t/original/i/6464310384616e673a3f89205c0c609c008951ace66d48bf81b69376baa89de9/BTN_OLY_20_open_06.jpg)
Design Studies
Every icon below was created to individualize each sport - simple enough to stand out in a grid while stong enough to stand on its own.
![](https://freight.cargo.site/t/original/i/4cce20fa9929a5d41dd27b1e95c805bcf442c4643d05eefed1ac0c2b73647d71/Icons_2.jpg)
![](https://freight.cargo.site/t/original/i/4560bdc6198fda61b7015b08474637b1ad6467d31f3927aa9eee03495b6f2cd8/Icons.jpg)
![](https://freight.cargo.site/t/original/i/a7086e2e68f3f9133d7e5ccac37be7b62efb2ee559e6920969fcfed875d8b312/BigCollage_10B.jpg)
![](https://freight.cargo.site/t/original/i/61c16084cf822ae5014d67174aaa0c6b28435a6c84ddc2cc859bf9543a16f19f/CollageGrid_01BB.jpg)
![](https://freight.cargo.site/t/original/i/ed73e11d8e6f9cdcf2b91800ad7ce1fa1c3b2277c3b28f86b4ad401553acb128/BigCollage_12B2.jpg)
![](https://freight.cargo.site/t/original/i/7d75ea36a05be071400697da5821bddf7c01b70fbebc7f6e5d60d973d0fa38d2/CollageGrid_02B.jpg)
![](https://freight.cargo.site/t/original/i/7ac718a5e0b8a0868b01ca107c18d1d346906758ef2723ae9abc3b0b7de0eaea/CollageGrid_01.jpg)
![](https://freight.cargo.site/t/original/i/b049503bf8e8a7aee4ff2e7b9e2bafd5d4e29877e49e64bcca8e932143915d86/GridAllBaseball_05.jpg)
![](https://freight.cargo.site/t/original/i/4f6b8c498e8c305908cc1d2a3d981a6fc800b2437c8119c3e7c624d39f996324/BigCollage_06.jpg)
![](https://freight.cargo.site/t/original/i/56097725dc4dcac3e2a90f1547ee6b7673c3086a52a639cbfb914b921745b072/CollageGrid_02DDD.jpg)
![](https://freight.cargo.site/t/original/i/620871cde321e16570cb784f25884688c39141a8c5dbef96efef91111b6efc73/GridAllBaseball_04.jpg)
![](https://freight.cargo.site/t/original/i/83e18d99d4c1c8484ac3fab2564f44096a6b1efb142ee5895539f9ce6f0fd40b/GridGolf_Interstitial_03B.jpg)
Credits
Creative Director Nick DiNapoli EP / TD Marco Bacich Art Director Michael Croxton Designer Tom Green Producer Patty Kiley